What Does SMART Mean?

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Specific, measurable, attainable, realistic, time

SMART is an acronym used in goal setting and project management. It stands for Specific, Measurable, Attainable, Realistic, and Time-bound. The concept behind SMART is that goals and objectives should be clear, concise, and well-defined to help individuals and teams achieve success.

SMART is a widely recognized acronym in the business and project management worlds. It is often used to help individuals and teams set and achieve their goals in a more organized and efficient way.

Fun Facts

The concept of SMART was first introduced in the early 1980s by George T. Doran, a consultant and former Director of Corporate Planning for Washington Water Power Company.
SMART is one of the most commonly used goal-setting frameworks in the world, with millions of individuals and organizations using it to achieve their objectives.

Examples

A marketing team might use SMART to set a goal of increasing website traffic by 20% within the next 6 months.
An individual might use SMART to set a personal goal of running a 5K race within the next 3 months by gradually increasing their running distance and time each week.

Variations

There are no significant variations or alternative meanings for the SMART acronym.

Related Acronyms and Abbreviations

KPI: KPI stands for Key Performance Indicator, which is a metric used to measure the success of a specific goal or objective.
OKR: OKR stands for Objectives and Key Results, which is a goal-setting framework used by organizations to align individual and team objectives with overall company goals.

Quiz

What does the acronym SMART stand for in goal setting?

Which of the following is NOT one of the components of SMART goal setting?

What is the purpose of using the SMART framework in goal setting?

Which of the following is an example of a SMART goal?

Search or browse all acronyms and abbreviations

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